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Video Description
To learn more about Breakthrough Academy, click here: https://trybta.com/YTEP179
Check out Chris Voss' new documentary, Tactical Empathy, here: https://www.amazon.com/Tactical-Empathy-Chris-Voss/dp/B0D83LHHZT
Today’s episode frickin’ rocks.
The one and only Chris Voss, world-renowned FBI negotiator and author of Never Split the Difference, is on the show to talk all things negotiation.
We cover the mindset, the skills, and the systems you need to be a better negotiator in your contracting business.
Whether you’re defending your price to a haggling client, driving a hard bargain with a supplier, or negotiating a comp package with a key employee, implementing the tips in this episode will help you get better results.
00:00 – Intro
01:39 – How most people negotiate
04:12 – What IS negotiation?
15:47 – Tactical empathy
29:01 – Creating the illusion of control
43:43 – Driving a hard bargain
56:01 – How to strike a balance between hard ass and pushover
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