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Video Description
The WORST thing you can do is pull back on your marketing. Trim the fat on overhead, sure—but don’t hit the brakes on driving leads and sales.
Keep the people who make sense, focus on what’s working, and double down on marketing. That’s how you come out of a downturn stronger and more profitable. 💪
What’s your move when things slow down?
READY TO GET HELP?
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ABOUT ME
Welcome! I’m Jesse Lane, CEO u0026 Founder of J. Lane Construction u0026 Jesse Lane Consulting.
I have been working in the construction industry for decades and have had the incredible opportunity to work with some of the biggest companies in the world such as BMW and Pepsi, scale my company to over 8-figures in annual revenue, and have an amazing team of full-time employees to run my business.
On this channel, I aim to provide valuable information from my experience in the construction business, entrepreneurship, mindset, finance, marketing, sales, social media, and a bunch more exciting topics! My goal is to see you succeed!
#constructionbusiness #construction #generalcontractor #recessionproof #contractorgrowth