Video
Video Description
Marketing is more than just showcasing your brand—it’s about understanding your clients’ pain points and presenting yourself as the solution.
Jesse dives into strategies like identifying your target audience, building trust with testimonials, and creating visibility through SEO, social media, and networking. 💡
Watch this video if you’re ready to take your marketing to the next level and build a steady pipeline.
READY TO GET HELP?
🔥Get Jesse Lane’s Construction Business Templates, Courses, and More Here: https://jesselane.com/
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🔥Learn More About Structur Software Here: https://www.structur.com/
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🔥Get Our Marketing Roadmap For Contractors Here: https://www.jesselane.com/marketing-roadmap
SOCIAL
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🔥J. Lane Construction website ► https://www.jlane.com/
ABOUT ME
Welcome! I’m Jesse Lane, CEO u0026 Founder of J. Lane Construction u0026 Jesse Lane Consulting.
I have been working in the construction industry for decades and have had the incredible opportunity to work with some of the biggest companies in the world such as BMW and Pepsi, scale my company to over 8-figures in annual revenue, and have an amazing team of full-time employees to run my business.
On this channel, I aim to provide valuable information from my experience in the construction business, entrepreneurship, mindset, finance, marketing, sales, social media, and a bunch more exciting topics! My goal is to see you succeed!
CHAPTERS
00:00 Introduction
1:11 What is Marketing
1:50 Marketing Psychology
3:24 Building Relationships u0026 Trust
5:43 Visibility
#constructionbusiness #construction #generalcontractor